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American Family

American Family strives to provide their customers with industry-leading service, an exceptional claims experience and products that build long-term relationships.

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What we know about American Family


American Family, headquartered in the great city of Madison, WI, was founded in 1927. Its financial strength rating–aka its money-flexing muscle power to keep your assets safe–is Excellent. On the other hand, its J.D. Power rating, which measures customer satisfaction around the handling of claims, is 4 out of 5. A higher J.D. Power Rating is a good indicator that a carrier will treat you well should something go wrong. Which is exactly what insurance is for, right? See more on J.D. Power ratings here.

Around the Web

1927

Founded

4

Claims Rating

A

User Satisfaction

American Family Insurance Products

Boat Insurance
Condo Insurance
Life Insurance
Homeowners Insurance
Travel Trailer Insurance
Renters Insurance
RV Insurance
Motorcycle
Motorcycle Insurance
Mobile Home Insurance

American Family Auto Insurance Discounts & Features

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Recent American Family Car Insurance Questions and Answers

Are some insurance providers better suited to my needs than others to get the best rate?

May 31, 2018

I am 25 years old and currently drive a 2015 BMW 328i xDrive. It’s leased and i’m about to lease ...

If I accidentally drove my car through a neighbor’s fence, will my insurance company pay for the damage?

Jun 13, 2017

My foot slipped on the clutch when I was parked in the street and I damaged my neighbor’s fence. Is ...

How soon am I required to insure a vehicle I bought through a private sale?

Feb 20, 2017

I just bought my first car and have never had insurance. Do I have to be insured to take the ...

What’s the difference between an insurance carrier and an insurance agency?

Apr 16, 2016

I have a local agent and he talks about the “carriers” that he works with. What is the difference?...

About The Zebra

The Zebra is not an insurance company. We’re an independent agency on a mission to help you compare all of your insurance options apples-to-apples, so you can make a truly informed decision. We’re proud because:

  • We’re the first to compare all the major car insurance companies side-by-side. The information provided on those insurers here is intended to help inform and educate consumers before they decide where to spend their hard-earned cash.
  • We’re independent. We have no stake in which insurance company you choose; we simply want to offer you unbiased, fast, side-by-side comparisons of your car insurance options.