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Auto-Owners Insurance provides broad, flexible auto insurance coverage with industry leading customer care and claims service.

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What we know about Auto-Owners

Auto-Owners, headquartered in the great city of Lansing, MI, was founded in 1916. Its financial strength rating–aka its money-flexing muscle power to keep your assets safe–is Superior. On the other hand, its J.D. Power rating, which measures customer satisfaction around the handling of claims, is 5 out of 5. A higher J.D. Power Rating is a good indicator that a carrier will treat you well should something go wrong. Which is exactly what insurance is for, right? See more on J.D. Power ratings here.




Claims Rating


User Satisfaction

Auto-Owners Insurance Products

Condo Insurance
Life Insurance
Homeowners Insurance
Travel Trailer Insurance
Renters Insurance
RV Insurance
Motorcycle Insurance
Mobile Home Insurance

Auto-Owners Auto Insurance Discounts & Features

Auto-Owners Commercials

What Matters Right Now - Auto-Owners Commercial

Personal Agent - Auto-Owners Commercial

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About The Zebra

The Zebra is not an insurance company. We’re an independent agency on a mission to help you compare all of your insurance options apples-to-apples, so you can make a truly informed decision. We’re proud because:

  • We’re the first to compare all the major car insurance companies side-by-side. The information provided on those insurers here is intended to help inform and educate consumers before they decide where to spend their hard-earned cash.
  • We’re independent. We have no stake in which insurance company you choose; we simply want to offer you unbiased, fast, side-by-side comparisons of your car insurance options.