Key insights + statistics
- Distracted driving claims 9 lives per day — approximately 3,500 per year (CDC).
- There are three types of distracted driving: manual, visual, and cognitive (CDC).
- NHTSA data states more than 1,000 people are injured daily in accidents in which at least one driver was distracted.
- In 2019, distracted driving was a reported factor in 8.5% of fatal motor vehicle crashes. (NHTSA).
- In 2015, there were 3,477 people killed and an estimated additional 391,000 injured in crashes involving distracted drivers (CrashStats).
- Drivers who text while operating a vehicle are 23 times more likely to become involved in a car accident (NYTimes).
Paying too much because of a violation? Compare insurance rates now!
Paying too much because of a violation? Compare insurance rates now!
What is distracted driving?
The exact definition of distracted driving is fairly straightforward: if you engage in an activity that takes your eyes off the road, you are driving distracted. From drinking coffee to checking on the kids in the rearview mirror, distracted driving is all too common, but it is incredibly dangerous. Like texting and driving, this behavior results in loss of the mental focus required to drive safely — even if you look away momentarily. Car crashes due to distracted driving number in the thousands — as the data shows — and thousands of lives are lost each year despite the fact that this negligence is entirely preventable.
Using national data from the National Highway Safety Association, the Center for Disease Control, and the American Automobile Association and other publically available resources, the true impact of this reckless behavior on American roads will be determined. Along with The Zebra's own proprietary data, we can better determine how we can better prevent distracted driving.
In January 2020, The Zebra conducted a survey to observe the driving behaviors and attitudes of 2,000 Americans.
- 37.1% of respondents completely agree that distractions on your mobile device impair your ability to drive safely, yet 28.6% of all respondents admitted to texting and driving as their number one distracted driving behavior, over video-chatting, engaging with work emails, and taking photos or videos.
- 56.7% of all respondents reported that they eat or drink while driving.
- 8.9% of respondents aged 25 to 34 said they felt a high degree of pressure to respond to a text message as soon as it came in, and 7.3% of that same age group also felt a high degree of pressure to respond to work-related messages/emails while driving.
- Of those respondents who completely agree that texting and driving is equally as dangerous as drinking and driving, 39.9% said they have engaged with drinking alcohol while driving.
Following up from a survey conducted in 2019 by The Zebra, we analyzed the driving patterns of individuals categorized by their mobile device's operating system.
- 58.6% of respondents using Apple iOS said they felt a very high degree of pressure to respond to a text message, while only 17.7% of Google Android users felt the same.
- 70.4% of Apple iOS using-respondents admitted to video-chatting while driving, while only 23.7% made the same choice.
- 53.7% of Android users in this survey completely agree texting and driving is equally dangerous as drinking and driving, while only 51.5% of iPhone users feel the same way.
In March 2019, The Zebra conducted a survey of the driving behaviors and attitudes of 2,000 Americans.
- 37% of respondents aged 18 to 34 said they felt a high degree of pressure to respond to work-related messages while driving, compared to 25% of the national average among all age groups.
- Parents with young children were more likely to be distracted while driving (87%) than were adults with no small children (74%).
- One in three female drivers admitted to taking photos while driving.
Our study also uncovered variations in distracted driving behavior based on the operating system of the cell phone the driver used.
- 16% of iPhone users said they never get distracted while driving (vs. 23% of Android users and 38% of users of other mobile operating systems).
- iPhone and Apple Carplay users are more than twice as likely than Android users to video-chat, use Instagram, stream shows on Netflix or Hulu, and take photos and videos while driving.
- 10% of iPhone users admitted watching videos on YouTube while driving, while 4% of Android users admitted to doing the same.
The following data comes from the National Highway Traffic Safety Administration, the National Safety Council & internal reporting from The Zebra.
The phrases “driving while texting” and “driving while distracted” may seem interchangeable, but “distracted driving” encompasses much more than checking your cell phone at a stoplight. Distracted driving has major ramifications related to traffic safety, driving violations, and corresponding impacts on insurance rates.
If you aren't giving your full attention to the road, the cars around you, and the speed limit, you are driving distracted. According to the National Highway Traffic Safety Administration, three types of distracted driving exist:
- Manual distraction: when a driver takes their hands off the wheel to adjust the radio, reach for an item, or pet their dog.
- Visual distraction: when a driver takes their eyes off the road to look at an accident, glance at a text message, or look at their kids in the back seat.
- Cognitive distraction: when a driver takes their mind off the act of driving to daydream, think about a problem at work, or consider their grocery list.
These distractions may seem fairly innocuous, but a lot can happen in an instant.
- According to the American Automobile Association (AAA), 31% of drivers are distracted by their dogs in the car. While 80% of people admitted to driving frequently with their pets, only 17% used a pet restraint, such as a seatbelt or kennel.
- A driver is eight times more likely to be involved in a crash when reaching for an object and three times more likely to crash while eating or drinking.
- Distracted driving — including texting while driving — is the cause of more than 58% of crashes involving teen drivers.
If these statistics are startling to you, distracted driving awareness month is every April. Consider using next April to learn more about this epidemic that's threatening safe driving habits.
|State||Hand-held ban||All cellphone ban||Texting ban||Enforcement|
|Alabama||No||Drivers age 16 and 17 who have held an intermediate license for less than 6 months.||All drivers||Primary|
|Arizona||Yes||School bus drivers; learner's permits and provisional license holders for six months||All drivers||Primary (school bus drivers); secondary (young drivers)|
|Arkansas||Drivers ages 18-20; schools zones; highway work zones||school bus drivers; drivers younger than 18||All drivers||Primary (school bus drivers); secondary (young drivers, drivers in school/work zones)|
|California||All drivers||School/transit bus drivers; drivers younger than 18||All drivers||primary (hand held/texting), secondary (young drivers)|
|Colorado||No||Drivers younger than 18||All drivers||Primary|
|Connecticut||All drivers||School bus drivers; learner's permits; driver's younger than 18||All drivers||Primary|
|Delaware||All drivers/td>||School bus drivers; learner's permit and intermediate license||All drivers||Primary|
|Georgia||All drivers||School bus drivers; drivers younger than 18||All drivers||Primary|
|Hawaii||All drivers||Drivers younger than 18||All drivers||Primary|
|Illinois||All drivers||School bus drivers; learner's permit holders younger than 19; drivers younger than 19||All drivers||Primary|
|Indiana||No||Drivers under the age of 21||All drivers||Primary|
|Iowa||No||Learner's permit hand intermediate license holders||All drivers||Primary; for all offenses|
|Kansas||No||Learner's permit hand intermediate license holders||All drivers||Primary|
|Kentucky||No||School bus drivers; drivers younger than 18||All drivers||Primary|
|Louisiana||No||School bus drivers; learner's permit hand intermediate license holders; drivers younger than 18||All drivers||Primary|
|Maine||All drivers||Learner's permit hand intermediate license holders||All drivers||Primary|
|Maryland||All drivers||Learner's permit hand intermediate license holders under 18; school bus drivers||All drivers||Primary|
|Massachusetts||Local options||School/passenger bus drivers; drivers younger than 18||All drivers||Primary|
|Michigan||Local options||Level 1 or 2 license holders||All drivers||Primary|
|Minnesota||Yes||School bus drivers; learner's permit/provisional license holders for 12 months||All drivers||Primary|
|Mississippi||No||School bus drivers||All drivers||Primary|
|Missouri||No||No||Drivers 21 or younger||Primary|
|Nebraska||No||Learner's permit/ intermediate license holders younger than 18||All drivers||Secondary|
|Nevada||All drivers||No||All drivers||Primary|
|New Hampshire||All drivers||Drivers younger than 18||All drivers||Primary|
|New Jersey||All drivers||School bus drivers; learner's permit/ intermediate license holders||All drivers||Primary|
|New Mexico||Local option||Learner's permit/ intermediate license holders||All drivers||Primary|
|New York||All drivers||No||All drivers||Primary|
|North Carolina||No||Drivers younger than 18; school bus drivers||All drivers||Primary|
|North Dakota||No||Drivers younger than 18||All drivers||Primary|
|Ohio||Local option||Drivers younger than 18||All drivers||Primary (drivers younger than 18); secondary (all drivers)|
|Oklahoma||learner's permit/intermediate license holders; school bus/public transit drivers||School bus/public transit drivers||All drivers||Primary|
|Oregon||All drivers||Drivers younger than 18||All drivers||Primary|
|Pennsylvania||Local options||No||All drivers||Primary|
|Rhode Island||All drivers||School bus drivers; drivers younger than 18||All drivers||Primary|
|South Carolina||No||No||All drivers||Primary|
|South Dakota||No||Learner's permit/intermediate license holders||All drivers||Secondary|
|Tennessee||Yes||Learner's permit/intermediate license holders; school bus drivers||All drivers||Primary|
|Texas||Drivers in school crossing zones||School bus drivers; drivers younger than 18||All drivers||Primary|
|Utah||Special considerations*||Drivers under the age of 18||All drivers||Primary (texting); secondary (talking on a hand-held device)|
|Vermont||All drivers||Drivers younger than 18||All drivers||Primary|
|Virginia||No||Drivers younger than 18; school bus drivers||All drivers||Primary (all drivers); secondary (drivers younger than 18)|
|Washington||All drivers||Learner's permit/intermediate license holders||All drivers||Primary|
|West Virginia||All drivers||Learner's permit/intermediate license holders under 18||All drivers||Primary|
|Wisconsin||No||Learner's permit/intermediate license holders under 18||All drivers||Primary|
|Washington DC||All drivers||Learner's permit holders; school bus drivers||All drivers||Primary|
The following data comes from Quartz and Zendrive. Please refer to their websites for additional information regarding the data below.
Based on Zendrive's data from 4.5 million drivers, all 50 states and D.C. were ranked based on drivers' percentage of driving time spent using their phone. Mississippi had the highest percentage with 8%, while the lowest was 5.2% for Oregon. Here are the top nine states:
|State||Driving Time Spent Using Phone|
|District of Columbia||6.9%|
- Loss of life
- Drunk driving claims 29 lives per day, more than 10,000 per year.
- Distracted driving claims 9 lives per day — approximately 3,500 per year.
- Economic impact
- Distracted driving costs society $40 billion a year.
- DUIs cost $44 billion per year.
- Violations by state
- Only 47 states have laws against distracted driving, while 16 have specific laws against texting and driving, implementing a texting ban.
- All 50 states have laws against drunk driving and law enforcement knows how to identify a drunk driver.
- Legal fines
- Drivers can receive a fine of up to $500 for a distracted driving offense.
- Drivers receive a fine of $1,500 for their first DUI.
According to the latest data from the NHTSA, the decline of motor vehicle fatalities is going down in 2019.
Fatalities decreased in most major traffic safety categories:
- Drivers (down 3%)
- Passengers (down 4%)
- Motorcyclists (down 1%)
- Pedestrians (down 2%)
- Pedalcyclists (down 3%)
If this trend continues through the finalized data from 2019, the fatality rate would be the lowest in NHTSA history. Other NHTSA data states that roughly, nine people are killed and more than 1,000 injured daily in accidents in which at least one driver was distracted. Additional data includes:
- Nearly 4,000 people were killed in crashes involving distracted drivers in 2015.
- Distracted driving was the reported cause of death of 3,450 people in 2016.
- An estimated 391,000 drivers were injured in distracted driving crashes in 2017.
- For comparison, there were 39,773 gun deaths in the United States in 2017.
- In 2019, distracted driving was a reported factor in 8.5% of fatal motor vehicle crashes.
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How does a ticket impact car insurance rates? In 2011, a distracted driving violation raised a driver’s car insurance rates by less than 5%, equating to less than $3 per year in extra premiums. Eight years later, the same violation could raise a driver's insurance rates by $290 annually.
Getting caught texting or otherwise using your phone while driving will raise your insurance rate by an average of 23% ($356) — and in some states more than 63%. The penalty for distracted driving has increased notably in recent years as insurers learn more about the costs and more states create laws prohibiting it.
- While most states have passed anti-distracted driving laws to penalize drivers for distracted driving, these insurance rate penalties range from $87 in some states to $762 in others.
- Vermont's auto insurers apply the harshest insurance penalty for distracted driving, with a 56% premium increase (more than $600 per year).
- New York has the most lenient distracted driving penalty; a distracted driving violation increases insurance rates for New York state drivers by just 5%.
What are the four types of distractions while driving?
- Visual: looking at something other than the road
- Auditory: hearing something not related to driving
- Manual: taking hands off the wheel
- Cognitive: thinking about something other than driving
What are the top 10 distractions while driving?
The top ten distractions while driving are:
- Lost in thought
- Cell phone use
- Looking at something outside the car
- Someone in the car
- Using a device within the car, other than a phone
- Eating or drinking
- Adjusting the radio or A/C
- Using a vehicle function such as cruise control
- Moving objects
Why is distracted driving an issue?
Every type of distracted driving increases your risk of a car crash, injury, and even death. For example, reaching for an object increases a driver's risk of crashing by 800%.
How are people distracted while driving?
Distracted driving happens any time your full attention is not given to the act of driving and the road ahead. However, the most common form of distracted driving is texting while driving. 26% of all car crashes involve cellphones, according to the National Safety Council.
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This study was conducted for The Zebra using Google Consumer Surveys. The sample consisted of no less than 1,000 completed responses per question. Post-stratification weighting has been applied to ensure an accurate and reliable representation of the total population. This survey was conducted in January 2020.
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