Here's what you need to know when driving in Wisconsin
The average car insurance rate in Wisconsin is $1,202 per year — 21% less than the U.S. average. Car insurance rates are impacted by more than just your location. Auto insurance rates comprise many factors, including a driver's age and driving history. The Zebra's experts analyzed average Wisconsin car insurance rates for these rating factors in an effort to help you find an affordable policy.
Read on to learn how much auto insurance costs in Wisconsin based on these variables, or submit your ZIP code above to receive personalized quotes from top insurers.
The best car insurance companies in Wisconsin
Based on data from J.D. Power's 2021 Auto Satisfaction Study and The Zebra's Customer Satisfaction Survey, we have compiled a list of the best car insurance companies in Wisconsin.
Along with topping The Zebra's Customer Satisfaction Survey, USAA received a score of 895 (out of 1,000) in J.D. Powers' 2021 U.S. Auto Insurance Study for the North Central region.
As a highly-rated regional carrier, Erie Insurance scored an 857 on J.D. Power's 2021 auto study.
State Farm placed third in this region with a score of 851 in J.D. Power's 2021 Auto Insurance Study. This carrier also received 4.4 stars out of 5 in The Zebra's Customer Satisfaction Survey.
The cheapest car insurance companies in Wisconsin
These companies offer the cheapest rates in the following scenarios.
The cheapest rates are from USAA at $887 annually, or $74 per month.
If you're a Wisconsin driver with bad credit, GEICO is the cheapest on average.
If you have a DUI on your record, check out State Farm for the cheapest average rates.
Dynamic auto insurance data methodology
Methodology: The auto insurance rates displayed above and throughout this page are dynamic, meaning the data will refresh when the most recent information is made available. Rates are based on a sample driver profile — a 30-year-old single male driver with a Honda Accord and full coverage. This profile was adjusted based on common pricing factors used by major car insurance companies, like age, coverage level, driving record and others.
Wisconsin auto insurance laws
Car insurance is mandatory in almost every state, including Wisconsin. If you choose the legal minimum coverage level in Wisconsin, expect to pay an average of $381 annually. This expenditure is less expensive than the nationwide average by 29%.
If you choose the legal minimum coverage level in Wisconsin, expect to pay an average of $381 annually.
State minimum coverage
In Wisconsin, state minimum coverage requirements include liability coverage and uninsured motorist coverage with limits of:
- Bodily injury: $25,000 per person
- Bodily injury: $50,000 per accident
- Property damage: $10,000 per accident
- Uninsured motorist property damage: $25,000 per person
- Uninsured motorist property damage: $50,000 per accident
Optional coverage in Wisconsin (varies by carrier):
- Loan/Lease Payoff
- Medical Payments
- Rental Car Reimbursement
- Roadside Assistance
- Underinsured Motorist Bodily Injury
If you opt for better coverage, you can choose a policy with comprehensive and collision, which will protect against the costs of car accidents, theft, vandalism, or weather incidents. But better coverage comes with a cost: in Wisconsin a comprehensive insurance policy with a $1,000 deductible costs $1,020, 168% more than liability-only car insurance. For a comprehensive policy with a $500 deductible, expect to pay 219% more than you would for basic coverage.
In Wisconsin a comprehensive insurance policy with a $1,000 deductible costs $1,020, 168% more than liability-only car insurance.
Compare car insurance rates from the best companies in Wisconsin.
Wisconsin car insurance premiums by rating factor
Your rates are determined by a number of individual factors, including your coverage level, driving history, location, and more. Explore average premium costs by rating factor below to get a better sense of how much you should be paying for auto insurance in Wisconsin.
Cheap auto insurance in Wisconsin for minimum coverage
It's never advisable to simply carry the lowest amount of insurance required by the state of Wisconsin. This can leave you and your vehicle at risk. While the table below offers the average rates for minimum coverage, use it as a starting point for increasing coverage limits or adding different types of coverage.
Cheap auto insurance in Wisconsin with bad credit
Your credit history is an important factor in determining your car insurance rates. Many carriers see those with a poor credit score as being higher risk, meaning you could pay more for your policy. On average, Wisconsin drivers with poor credit pay $1,632 more per year than those with exceptional credit. Have a look at some common rates by credit tier below.
Cheap auto insurance in Wisconsin with an at-fault accident
Your driving history plays a big part in how much you pay. Insurance companies look for previous accidents for which you have been at fault to gauge the level of risk you pose as a customer. An at-fault accident in recent years could see your car insurance rates increase to as much as $1,809 per year.
Safe driver discounts
In addition to having a cheaper premium, some companies offer a safe driving discount. While the amount varies based on your company, it can range between 5 and 10%.
Cheap auto insurance for young drivers in Wisconsin
Young drivers — aged between 16 and 25 — pay very high car insurance rates, with those aged 16 to 19 paying the most expensive premiums of all. Because of the risk presented by inexperienced drivers, teen drivers pay more than three times the national average for car insurance. In Wisconsin, teen drivers pay especially high rates: $4,631 per year — 285% more than a typical Wisconsin driver.
Wisconsin auto insurance rate by violation
In Wisconsin, a bad driving record will cause your rates to skyrocket. If you receive a ticket or citation, your auto insurance premiums will probably rise. By how much depends on the violation, your insurer's pricing standards, and differing local insurance regulations and risks. That's why tickets may have a different impact on insurance in your state compared to the national average. Car insurance premiums typically increase by 78% after a DUI and up to as high as 40% after a speeding ticket.
See below average auto insurance rates in Wisconsin after a few common citations.
|Accident/Violation||Avg. Annual Premium||% Rate Increase||$ Rate Increase|
|One Med/PIP claim||$1,390||1%||$8|
|Two Med/PIP claims||$1,496||8%||$114|
|One comp claim||$1,508||9%||$127|
|Failure to wear a seat belt||$1,522||10%||$140|
|Driving without lights||$1,564||13%||$183|
|Failure to show documents||$1,566||13%||$184|
|Driving with expired registration||$1,587||15%||$205|
|Child safety restraint||$1,588||15%||$207|
|At-fault accident - less than $1000||$1,620||17%||$238|
|Speeding 6 - 10 MPH over limit||$1,629||18%||$247|
|Two comp claims||$1,632||18%||$251|
|Failure to yield||$1,637||19%||$256|
|Cell phone violation||$1,638||19%||$257|
|Speeding in school zone||$1,642||19%||$261|
|Driving too slowly||$1,642||19%||$261|
|Wrong way/wrong lane||$1,644||19%||$263|
|Following too closely||$1,658||20%||$276|
|Failure to stop at a red light||$1,658||20%||$277|
|Texting while driving||$1,661||20%||$280|
|Speeding 11 - 15 MPH over limit||$1,665||20%||$283|
|Speeding 16 - 20 MPH over limit||$1,671||21%||$290|
|Passing school bus||$1,716||24%||$335|
|Speeding 21 - 25 MPH over limit||$1,844||33%||$463|
|At-fault accident - $1000-$2000||$1,897||37%||$515|
|Operating a vehicle without permission||$1,911||38%||$529|
|At-fault accident - greater than $2000||$1,913||38%||$531|
|In 65 MPH zone||$1,929||40%||$547|
|Refusal to submit to a chemical test||$2,429||76%||$1,047|
|Driving with a suspended license||$2,491||80%||$1,109|
|Leaving scene of an accident/hit and run||$2,518||82%||$1,136|
Wisconsin DUI laws
In Wisconsin, a DUI offense can increase your annual car insurance premium by an average of $1,077. That’s 14% more than the national average rate hike after a DUI. Finding affordable auto insurance in the wake of a DUI violation isn’t simple. In fact, a DUI often brings about a bigger premium increase than any single road violation — more than an at-fault accident, racing, or reckless driving.
Low-cost car insurance after a DUI in Wisconsin
If you're convicted of a DUI or DWI violation in Wisconsin, it’s key to mull over each of your insurance choices carefully. Auto insurance premiums following a DUI can vary substantially by insurer. For example, the least expensive car insurance company with a DUI in Wisconsin, State Farm is 45% less than the statewide average insurance rate with a DUI. The second-cheapest insurer for auto insurance after a DUI in Wisconsin is American Family, while the priciest firm is Allstate.
There is no car insurer in particular that offers inexpensive DUI auto insurance. The recommended way to save in the wake of a DUI citation is to shop around.
Wisconsin SR-22 insurance
An SR-22 is a routine legal requirement triggered by a violation such as a DUI conviction, a ticket for driving without insurance, an at-fault collision, driving with a suspended license, or accumulating too many points on your license. It is not a type of insurance policy, but a form issued by your insurance company with the state of Wisconsin to ensure that you remain insured.
Finding cheap auto insurance with an SR-22 in Wisconsin might require some research, but it could pay off in the end.
How to acquire an SR-22 in Wisconsin
For currently insured drivers
If you already have auto insurance, getting an SR-22 certificate is straightforward. Contact your car insurance company ask the company to file an SR-22 request for you. If your insurer isn’t willing to file a request, you'll need to look for a new insurer.
For uninsured drivers
When filing for a new policy, you might be saddled with an up-front fee to have your prospective insurer file an SR-22 request for you and to cover your high-risk driving profile. Needing an SR-22 might disqualify you from purchasing insurance from some companies, while others would be happy to sell you a policy.
For drivers without a vehicle
Not owning a vehicle makes it more difficult to obtain an SR-22, as you will need to furnish proof of insurance to receive the certificate. In this scenario, purchase a non-owners car insurance policy before filing an SR-22 request. Non-owners auto insurance is typically less expensive than traditional coverage since it doesn't protect against material damage to your vehicle.
Find an affordable policy in Wisconsin in minutes!
Rates by city
Car insurance companies calculate your rate based on many factors, the location of the vehicle being an important one. The cheapest car insurance is found in Ashwaubenon, Wisconsin, and the most expensive in Milwaukee, Wisconsin.
Have a look at the table below to see average car insurance costs in some of Wisconsin's biggest cities.
Car insurance price trends in Wisconsin
In Wisconsin, average annual auto insurance costs increased by $122 in the past year. A typical Wisconsin driver pays an average of $1,202 per year.
The recent pricing trend in Wisconsin leans toward pricier car insurance costs and remains lower than the national average. The steepest decrease occurred from 2017 to 2018, while the highest surge took place from 2016 to 2017. At the same time, car insurance rates across the United States have stayed relatively steady in the past few years, moving from $1,521 in 2018 to $1,529 in 2021.
|Year||Avg. Annual Premium — Wisconsin||Yearly Change — Wisconsin||Avg. Annual Premium — US||Yearly Change — US|
If your rates are rising faster than the average in your state, compare quotes and find a better deal. The Zebra's car insurance comparison engine furnishes quotes based on your specific profile — enter your ZIP below to get started.
Wisconsin car insurance FAQs
Below you'll find answers to some of the most commonly asked questions regarding Wisconsin auto insurance.
Who has the cheapest car insurance in Wisconsin?
Our user profile shows USAA offers the cheapest full coverage rates in Wisconsin. USAA costs $443 for a six-month policy.
How much is car insurance in Wisconsin a month?
If you only want minimum liability coverage, rates average $190 for a six-month policy. If you want more coverage, rates increase to $510.
Can you drive without car insurance in Wisconsin?
Currently, you cannot legally drive without insurance in Wisconsin. If you're looking for car insurance in Wisconsin, use our comparison tool to get started.
Save money on your next car insurance policy!
- Average Cost of Auto Insurance in Wisconsin
- Car Insurance with a DUI in Wisconsin
- Green Bay, WI Car Insurance
- Insurance for High-Risk Drivers in Wisconsin
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- Madison, WI Car Insurance
- Milwaukee, WI Car Insurance
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- Wisconsin Car Insurance Laws
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About The Zebra
The Zebra is not an insurance company. We publish data-backed, expert-reviewed resources to help consumers make more informed insurance decisions.
- The Zebra’s insurance content is written and reviewed for accuracy by licensed insurance agents.
- The Zebra’s insurance content is not subject to review or alteration by insurance companies or partners.
- The Zebra’s editorial team operates independently of the company’s partnerships and commercialization interests, publishing unbiased information for consumer benefit.
- The auto insurance rates published on The Zebra’s pages are based on a comprehensive analysis of car insurance pricing data, evaluating more than 83 million insurance rates from across the United States.