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Does Auto-Owners have apps and other technology?

I’ve been thinking about switching to Auto-Owners because the rates look good, but I’m worried their technology won’t be as modern as what I’m used to. Should I be concerned?

Nov 8, 2026 Grand Rapids, MI

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Insurance Analyst

Beth Swanson is The Zebra’s Insurance Analyst and Communications Specialist, covering content, PR, and legislative insurance trends. A licensed insur…

Credentials
  • Licensed Insurance Agent — Property and Casualty
  • Associate in Insurance (AINS)
  • Professional Risk Consultant (PRC)
  • Associate in Insurance Services (AIS)

Michigan drivers considering Auto-Owners can access basic mobile app features and competitive rates, but complex policy changes typically require an agent.


Auto-Owners does have a mobile app, but it’s not as advanced as what you might see from bigger insurers. You can handle the basics — things like paying your bill, pulling up digital ID cards, filing simple claims (like glass damage), and checking claim status. You can also request roadside assistance through the app.

Where Auto-Owners can feel limited is with bigger changes. If you want to adjust coverage, add a driver, or make more complex updates, you’ll usually need to work through your local agent. Unlike some other carriers in Michigan, Auto-Owners doesn’t currently promote a telematics program for tracking driving habits, so if that’s important to you, it may be a drawback.

That said, many Michigan drivers like Auto-Owners because of its strong agent support, competitive rates, and solid claims reputation. If you’re comfortable doing some things through an agent instead of all through an app, the tradeoff may be worth it.

If you haven't made a decision yet, I recommend getting multiple quotes from several different companies. Then, compare your coverage and rates line-by-line to really see what you're getting. Ask questions about technology if that's your main priority. When you're ready, giveour in-house agents a call or compare rates online to feel confident in your coverage choice.

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