Why you can trust The Zebra
Renata joined The Zebra in 2020 as a Customer Experience Agent. Since 2021, she has worked as a licensed insurance professional and content strategis…
Credentials
- Licensed Insurance Agent — Property and Casualty
- 5 years of experience in the insurance industry
Beth joined The Zebra in 2022 as an Associate Content Strategist. A licensed insurance agent, she specializes in creating clear, accessible content t…
Credentials
- Licensed Insurance Agent — Property and Casualty
- Associate in Insurance (AINS)
- Professional Risk Consultant (PRC)
- Associate in Insurance Services (AIS)
Kristine joined The Zebra in 2019 as an in-house content researcher and writer, with a property and casualty insurance license. Before joining The Ze…
Credentials
- Licensed Insurance Agent — Property and Casualty
- 6+ years of Experience in the Insurance Industry
What's the difference between State Farm and Farmers?
Two nationally recognized companies, State Farm and Farmers are neck and neck in overall quality. With identical Zebra scores and similar customer service quality, it's a very close race. Ultimately, experts at The Zebra choose State Farm over Farmers due to its lower average premiums, improved digital experience, and customer reputation.
Compare personalized quotes from these companies and more to find the best rate.
How The Zebra evaluates insurance companies
| Rating | Explanation | Star rating equivalent |
|---|---|---|
| Subpar | Lowest ranking, suggesting instability or high risk | 0-1.9 |
| Fair | Somewhat stable but not consistently reliable | 2-2.9 |
| Good | Generally dependable with moderate stability | 3-3.9 |
| Solid | Strong, reliable and dependable with minor risks | 4-4.4 |
| Exceptional | Highest rating, indicating outstanding stability and reliability | 4.5-5 |
Methodology — how The Zebra reviews insurance companies
The team of insurance experts at The Zebra evaluates companies by focusing on customer experience first, with an emphasis on service quality, reliability, and ease of interaction. Unlike previous models, pricing is not scored but is instead presented separately as context for comparison.
Each category has been scored using a combination of our internal customer satisfaction survey results and published scores from reputable organizations such as AM Best and J.D. Power.
- Service Accessibility & Support Quality (25%): This category measures how easy it is to get help when needed, evaluating factors such as support channel availability (phone, chat, in-person, app), response times, agent knowledge, service hours, and language accessibility.
- Claims Experience (25%): This category assesses how smoothly the claims process works, considering ease of filing (online, app, or phone), transparency and communication, processing times, and fairness in dispute resolution.
- Digital Experience & Policy Management (25%): This category evaluates the convenience of managing your policy: this includes mobile app usability, website experience, account management, digital document access, self-service options, and platform integrations
- Trust & Reliability (25%): This category looks at a company’s overall reliability, measuring financial strength, market stability, regulatory history, communication transparency, and consistency in policy terms.
Price context: Pricing varies significantly based on individual circumstances and risk factors. Customers can evaluate cost-effectiveness based on their specific situation and the service quality scores provided.
Farmers: Consistent, but pricier
✅ What customers like:
- Digital policy management: Farmers' online tools and mobile app are rated highly for smooth policy management.
- Market consistency: Customers trust Farmers' stability, with its high financial strength and consistent policy terms.
🚫 What customers don't like:
- Slow claims processing: While filing a claim is easy and straightforward, customers report a less-than-ideal experience with communication and transparency through processing.
- Higher premiums: When comparing Farmers to similarly-sized providers, rates are often more expensive for the same risk profile.
State Farm: Strong digital support but claims move slowly
✅ What customers like:
- Availability of Support Channels: Get help through your preferred method—phone, chat, app, or in-person.
- Mobile App Functionality and Usability: Manage claims, payments, and documents from your phone.
🚫 What customers don't like:
- Transparency in Process and Timeline: Lack of transparency leaves you uncertain about claim status.
- Average Processing Time: Slow processing delays reimbursement when you need funds.
How much is car insurance with Farmers and State Farm?
Farmers charges $1,252 for a full coverage, 6-month auto policy; State Farm's average rate for the same policy is $1,144.[1]
💡 The national average for a 6-month full coverage car insurance policy is $1,163. For liability-only, it's $406.
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| Company | Full Coverage | Liability | Difference from National Average |
|---|---|---|---|
| Farmers | $1,252 | $430 | 12.9% ▲ |
| State Farm | $1,144 | $411 | 3.2% ▲ |
Source: The Zebra
Fetching your estimate
Here at The Zebra, we make it easy for you to find the right coverage—at the right price. We compare top companies so you can find what works for you.
We can also help you:
Location makes a huge difference in auto insurance costs, down to your ZIP code. Select your state from the drop-down list below to see average rates from State Farm and Farmers.
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| Coverage | State Farm | Farmers |
|---|---|---|
| 50/100/50 BI/PD with $500 Deductible | $919 | $1,466 |
| State Minimum Liability Only | $290 | $513 |
Source: The Zebra
In most states, car insurance companies use your credit score to determine risk. Those with a lower credit score are often saddled with higher premiums, while improved credit tiers are rewarded with lower rates.
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Source: The Zebra
California, Hawaii, Michigan, and Massachusetts do not use credit scores in insurance ratings.
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| Age Group | State Farm | Farmers |
|---|---|---|
| 16-19 | $3,231 | $2,541 |
| 20s | $1,909 | $1,777 |
| 30s | $1,163 | $1,178 |
| 40s | $1,300 | $1,307 |
| 50s | $1,082 | $1,127 |
| 60+ | $1,393 | $1,575 |
Source: The Zebra
Above all, insurance companies care about your driving history. This means accidents, tickets, lapses in coverage, and other violations. Drivers with many accidents pose a greater risk, and pay the price for it.
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Source: The Zebra
Does Farmers or State Farm offer better discounts?
🏆 Winner: Farmers
While the competition is close, Farmers pulls ahead with an impressive lineup of discounts and exclusive programs unavailable elsewhere.
64% of Zebra customers say their insurer fails to proactively identify discounts for which they may be eligible.[2] Since those savings can significantly lower your premium, it’s worth factoring in when choosing a provider.
Take a look at the discount options from both Farmers and State Farm below.
Featured discounts at Farmers:
🚙 GroupSelect
🚙 Signal (telematics)
🚙 Good Payer
Featured discounts at State Farm:
🚗 Drive Safe & Save® (telematics)
🚗 Steer Clear® (driver education)
🚗 Anti-theft
*Availability of discounts can sometimes vary by state. Contact your agent to verify availability and eligibility.
Farmers vs. State Farm additional coverage options
🏆 Winner: Farmers
With a significantly broader range of add-on coverage, Farmers is the superior option for drivers with specialized insurance needs.
Most insurance providers offer the same standard set of auto insurance coverages— liability, collision, comprehensive, uninsured/underinsured motorist and medical payments can be expected from State Farm and Farmers. These companies also offer additional, optional coverages to their customers:
| Coverage | Does Farmers offer it? | Does State Farm offer it? |
|---|---|---|
| Roadside assistance |
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| Rideshare insurance |
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| Gap insurance |
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| Custom parts and equipment |
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| Rental car reimbursement |
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| Accident forgiveness |
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| New car replacement |
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Considering Farmers or State Farm?
My car was towed by an apartment complex. Will State Farm reimburse me for the towing cost?
Will my Farmers roadside assistance provide towing up to 250 miles?
Does State Farm cover rodent damage to my car's electrical wiring through comprehensive coverage?
How many cars can I list on my State Farm policy?
The bottom line: Which company is better for you?
There is no ideal company that suits every driver. Each shopper has unique needs and preferences that may be weighted differently.
- For budget-conscious drivers: State Farm
- For drivers with extra coverage needs: Farmers
- For drivers with a history of accidents: State Farm
- For drivers with poor credit history: Farmers
Dive deeper into each company
The experts at The Zebra have thoroughly reviewed major car insurance companies to assist you in choosing a provider. Learn even more about each company from their full reviews.
Farmers Insurance Review
Reviews and ratings for Farmers rate it a good company with a 3.6/5 score in 2026. Read Farmers's reviews, complaints and prices before you buy.
State Farm Insurance Review
Reviews and ratings for State Farm rate it a good company with a 3.6/5 score in 2026. Read State Farm's reviews, complaints and prices before you buy.
Frequently asked questions: State Farm vs Farmers
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Data Methodology. The Zebra’s Dynamic Insurance Rating Tool
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Anonymized User Surveys. The Zebra
Find the best insurance policy for your needs.
About The Zebra
The Zebra is not an insurance company. We publish data-backed, expert-reviewed resources to help consumers make more informed insurance decisions.
- The Zebra’s insurance content is written and reviewed for accuracy by licensed insurance agents.
- The Zebra’s insurance editorial content is not subject to review or alteration by insurance companies or partners.
- The Zebra’s editorial team operates independently of the company’s partnerships and commercialization interests, publishing unbiased information for consumer benefit.
- The auto insurance rates published on The Zebra’s pages are based on a comprehensive analysis of car insurance pricing data, evaluating more than 83 million insurance rates from across the United States.
