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Farmers vs Travelers: Which company is best for you?

Farmers and Travelers are two of the most recognizable and well-respected companies in insurance. Each provides many different types of insurance coverage sufficient for the needs of most customers. However, both companies have their strengths and weaknesses. To aid in your search for a new insurance policy, see how these two insurers compare in our in-depth comparison.

Farmers car insurance

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4 Rating from The Zebra

Farmers customers can expect a variety of discount options and a wide selection of highly-customizable coverages. In general, they receive fewer customer complaints than average but customer satisfaction may suffer overall. Farmers also allows customers to combine car insurance with homeowners, renters and life insurance policies, which adds convenience and may lead to savings.

Pros Cons
  • Customizable coverage options
  • Bundling opportunities
  • Lots of discount options
  • Overall customer satisfaction scores are poor
  • Higher than average rates   
Learn more

Travelers car insurance

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4 Rating from The Zebra

Travelers Insurance is a popular choice for many car insurance shoppers. Customers can expect a wide array of policy options and coverage levels. There are also many additional lines of insurance that may be bundled with auto policies, potentially allowing customers to streamline their insurance policies and even earn a discount. Find out more about Travelers below.

Pros Cons
  • Affordable rates for most drivers
  • Wide-ranging coverage options
  • Plentiful discounts
  • Lower customer satisfaction scores overall

 

Learn more

Which company comes out on top?

Tie


Both Farmers and Travelers offer highly customizable coverage options and discount opportunities that most insurance shoppers can enjoy. Customers should explore both companies in any search for a new insurance policy.


Farmers vs. Travelers: car insurance rate comparison

Rates play a big part in the selection of a car insurance policy. In an effort to simplify the insurance-shopping process, we've collected average insurance rates from Travelers and Farmers. These take into account a number of rating factors, including credit, driving history, and age. Check out the below rates and find an affordable policy today.

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Cheapest average rates

Farmers is the cheapest option in most scenarios. However, your unique driving profile could be a better match for one company over another in some situations. Our advice is to get quotes from each company to see which better fits your budget.


Farmers vs. Travelers: pricing by credit score

If you have very poor credit, Farmers could be a better option for you. On average, Farmers offers lower rates than Travelers for drivers with credit scores of 579 or less. Those with exceptional credit — a score of 800-plus — should consider Travelers, which typically beats Farmers rates among higher credit tiers. View common insurance rates by credit level for Travelers and Farmers below

 

CREDIT SCORE INSURANCE RATE COMPARISON: TRAVELERS VS. FARMERS
Credit level Farmers avg. annual premium Travelers avg. annual premium
Very Poor (300-579) $2,633 $3,224
Fair (580-669) $1,736 $1,773
Good (670-739) $1,882 $1,375
Very Good (740-799) $1,453 $1,182
Exceptional (800-850) $1,354 $1,069

Auto insurance data methodology

The auto insurance rates published in this guide are based on the results of The Zebra's State of Insurance car insurance pricing analysis. This analysis of more than 83 million insurance rates spans every U.S. ZIP code, using a sample user profile: a 30-year-old single male driver with a Honda Accord, good credit and full coverage at these levels:

  • $50,000 per person/$100,000 per incident for bodily injury liability
  • $50,000 per incident for property damage liability
  • $500 deductibles for collision and comprehensive coverage

To generate pricing for particular rating factors, we adjusted the driving profile based on common pricing factors used by major car insurance companies. These factors include credit score, coverage level, driving record and others.

In some instances, average rates from Liberty Mutual were derived from internally sourced sales data.

Farmers vs. Travelers: rates for high-risk drivers

If you are saddled with a DUI or recent ticket, Travelers could be a better choice than Farmers. However, every car insurance company has different post-violation pricing structures, so don't be afraid to shop around to figure out which insurance company suits you.

 

RATES BY VIOLATION: TRAVELERS VS. FARMERS
Citation Farmers avg. annual premium Travelers avg. annual premium
At-fault accident (damage < $1,000) $2,334 n/a
At-fault accident (damage > $1,000) $1,699 n/a
DUI/DWI $3,239 $2,004
Reckless driving $4,636 n/a
Speeding ticket $2,045 $1,752

Farmers vs. Travelers: rates by age bracket

Auto insurance companies rely on a driver's age to outline risk potential, assigning rates accordingly. A car insurance policy is typically expensive for drivers younger than 25 — due to their inexperience — and more affordable for older drivers. Because every auto insurance company rates age brackets uniquely, it's worth shopping around and finding the best rate for you.

As a general rule, teen drivers should choose Travelers over Farmers. In fact, average car insurance costs are typically cheaper among most age groups with Travelers.

 

COMPARING AUTO INSURANCE RATES BY AGE: TRAVELERS VS.  FARMERS
Age Farmers avg. annual premium Travelers avg. annual premium
Teens $6,518 $3,622
20s $2,020 $1,645
30s $2,020 $1,348
40s $1,511 $1,237
50s $1,507 $1,167
60s $1,402 $1,165

 

Affordability aside, Farmers and Travelers each have strengths and weaknesses, including discount availability, perks, customer satisfaction ratings, and financial stability. Be sure to shop around before settling on an option.

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Ratings comparison: Farmers vs. Travelers

When comparing car insurance companies, it pays to look at more than just rates. You'll also want a carrier with a good reputation for customer service that handles claims fairly and efficiently. To aid in your search, we've put together ratings from many trusted third-party sources to help you get a better sense of how customers view both Farmers and Travelers.

Farmers vs. Travelers
Ratings comparison Farmers Travelers
Financial strength (A.M. Best) Excellent Superior
JD Power (claims satisfaction) Excellent Average
JD Power (customer satisfaction) Below Average Below average
NAIC rating Good Good
The Zebra's editorial review score 4/5 4/5
The Zebra's Customer Satisfaction Survey 4.3/5 4.3/5

Which company scores best?

Tie


Both companies are reasonably close in many ratings, though Travelers came out ahead in The Zebra Customer Satisfaction Survey.


The Zebra's Customer Satisfaction Survey

To get a better sense of how customers viewed the level of service they received from their insurance companies, The Zebra conducted a survey covering a wide range of topics. See how the two companies compare below.

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Farmers

Farmers consistently ranked near the lower third of companies included in our survey. However, the company ranked 6th overall for claims satisfaction, indicating that customers are happy overall with the process. Among respondents, Farmers did best among younger drivers.

  • Farmers auto insurance placed 10th overall
  • Millennial and Gen X respondents rated Farmers higher overall
  • Scored highest for claims satisfaction
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Travelers

Travelers auto insurance came in sixth place overall (out of 15 carriers) with a score of 4.3. The company scored well in most categories. See highlights below.

  • Scored well in Online Satisfaction (4.4)
  • In the top 5 for Claims and Customer Service Satisfaction

The Zebra Customer Satisfaction Survey methodology

Findings are based on an online quantitative survey of 4,134 current U.S. auto and home insurance customers, with Census-balanced sampling by age, gender and region. Categories with n=<20 responses are considered insufficient sample size and are not reported. This survey was developed by The Zebra and executed by independent research firm Maru/Blue in 2021.


Farmers vs. Travelers: discount comparison

If you are looking to save money on your premiums, it's important to consider each insurer's auto insurance discount selection. Compare discount options from Farmers and Travelers below.

Farmers vs. Travelers: discount comparison
Discount comparison Farmers Travelers
Good student
Multiple policies
Multiple vehicles
Anti-theft device(s)
Anti-lock brake system
Air bags
Good driver
Defensive driver
Student away at school
Driver training
Green vehicles
Affinity membership alum
Advanced purchase
Pay in full
Homeowner
eSign or ePay
Telematics
New Vehicle
Annual Mileage
Military
Continuous coverage

Telematics options: Farmers vs. Travelers

Telematics programs offer drivers the chance to get more accurate risk assessments, and potentially cheaper rates, by having their driving habits tracked by their insurer. Both Farmers and Travelers offer telematics options, which you can compare below.

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Farmers Insurance Signal

Signal is the telematics option from Farmers. The company advertises a 5% discount for signing up, with the promise of up to 15% savings for qualifying drivers. The company also offers an additional 10% savings for drivers under the age of 25 who enroll. 

Unique amongst telematics programs, drivers enrolled in Farmers Signal — with a driving score of at least 80% — are also eligible to win up to $100 in rewards every month. Signal is not available in every state, and further restrictions may be imposed depending on where you live. 

Travelers IntelliDrive® logo
Travelers IntelliDrive®

Travelers IntelliDrive offers drivers the chance to save up to 20%. Participating policyholders must download a mobile app that tracks your driving habits for 90 days, after which time you might see savings. Bear in mind that this program is not available in all states.

Zebra tip: Explore telematics options from both companies


Safe drivers should consider telematics apps from both Travelers and Farmers when searching for a new policy.


Roadside assistance: Farmers vs. Travelers

Those who find themselves on the side of the road after a breakdown quickly realize the importance of roadside assistance programs. Take a look at the different options provided by Farmers and Travelers below.

Farmers

To contact Farmers Roadside Service, call 1-800-435-7764. Farmers covers up to $150 per incident (with special limits in North Carolina, Texas and Virginia) for the following services:

  • Towing
  • Battery jump start
  • Flat-tire change
  • Winching services
  • Lock-out services

 

Travelers

Travelers offers two tiers of Roadside assistance, both available 24-hours a day. Have a look at how each package compares below:

Plan features Basic plan Premier Roadside Assistance
Towing

Yes (up to 15 miles)                            

Yes (up to 100 miles)
Jump starts

Yes

Yes
Fuel Delivery

Yes

Yes
Flat tire change

Yes

Yes
Lockout services

Yes

Yes
Winching services

Yes

Yes
Trip interruption coverage*

No

Yes
Personal property coverage**

No

Yes

 

*Covers up to $200 per day, up to a maximum of $600

** Provides $500 of coverage for personal property damaged or stolen

tow truck

Farmers vs. Travlers: home insurance

Both Farmers and Travelers offer a wide range of homeowners coverage options. Home policies can be purchased individually or bundled together with auto or other coverage types in many cases. Most customers will likely find coverage options from both companies suitable for most needs. Compare ratings for each company below.

Farmers homeowners insurance review

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4.0 Rating from The Zebra

Because of its robust policy options and reasonable rates, Farmers remains a popular option for homeowners insurance. The company earned roughly average reviews from various third-party reviewers and consumers and placed 7th overall for homeowners insurance in The Zebra's Customer Satisfaction Survey.

  • The Zebra Customer Satisfaction Survey — 4.3/5: Farmers placed 7th overall in The Zebra's homeowners insurance customer survey. 
  • Claims satisfaction (J.D. Power) — Average: J.D. Power's property claims satisfaction study for 2021 gave Farmers an average score of 884 out of 1,000.
  • Customer satisfaction — (J.D. Power) — Average: Farmers earned an average score in J.D. Power's study of customer satisfaction. 
  • Financial strength — Excellent: AM Best rates Farmers highly, meaning the company is in good financial shape.
  • NAIC Rating — Good: Farmers received fewer complaints than did other major homeowners insurance companies.
Learn more

Travelers homeowners review

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3.5 Rating from The Zebra

In addition to its auto coverage, Travelers also has a large footprint in the home insurance industry. The company boasts a variety of coverage options and discounts and offers reasonable rates overall. The company offers all of the basic coverage types one would expect, plus additional options for valuable items and equipment breakdowns.

However, the company's homeowners offering didn't do quite as well in The Zebra Customers Satisfaction Survey. Find out more about the company and its ratings below.

  • The Zebra Customer Satisfaction Survey — 4.3/5: Travelers received a 4.3 out of 5 in The Zebra's survey of customer satisfaction, 14th out of 15 companies.
  • Claims satisfaction (J.D. Power Rating) — Average: In J.D. Power's most recent property claims satisfaction report, Travelers came in just below the industry average.
  • Customer satisfaction (J.D. Power Rating) — Below average: Travelers fell below the industry average in J.D. Power's customer satisfaction study.
  • Financial strength — Excellent: According to AM Best, Travelers has strong financials and will be able to handle your claims.
  • NAIC Rating — Good: Fewer complaints were logged by the NAIC in regards to Travelers' homeowners insurance, falling just below the national complaint index.
Learn more

Which company comes out on top?

Farmers


Farmers outranks Travelers in many categories. Still, we suggest getting quotes from a number of homeowners insurance companies to find suitable coverage at a rate you can afford.


Farmers vs. Travelers: home insurance rate comparison

Homeowners insurance rates can vary widely depending on the location of the home, the claims history of the homeowner and the insurer. Farmers' average yearly home insurance rate is $1,455, coming out to roughly $121 per month. Travelers is marginally more expensive at $125 per month.

Remember that while cost is an important factor when shopping for homeowners insurance, it's most important to have the right policy from a trustworthy insurer. 

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Cheapest average rates

Both companies provide affordable coverage, with Farmers coming in slightly cheaper on average at $121 per month.

Homeowners insurance data methodology

The homeowners insurance rates published in this guide are based on The Zebra's analysis of the cost of home insurance in every U.S. ZIP code. These rates are based on a sample user profile: a 45-year-old married homeowner living in a 2,500-square-foot single-story home built in 2011 with these coverage levels:

  • $200,000 for the dwelling
  • $20,000 for other structures
  • $100,000 for personal property
  • $100,000 for personal liability
  • $1,000 deductible

To generate pricing for particular rating factors, we adjusted the homeowner profile based on common pricing factors used by major home insurance companies. These factors include location, coverage limits, claims record and others.


Farmers vs. Travelers: homeowners discount comparison

As with car insurance, home insurance discounts can be a great way for eligible policyholders to enjoy additional savings. Both Farmers and Travelers offer homeowners discounts which you can compare below.

FARMERS VS. TRAVELERS: HOMEOWNERS DISCOUNT COMPARISON
Discount comparison Farmers Travelers
Claims free
Recent home buyer
Multi-policy
Newer/more durable roof
Protective devices (smoke/burglar alarms, etc...)
Paid in full
Auto pay
New home construction
Gated community
Home renovation
Green home

Other insurance products and bundling options

Farmers and Travelers each provide a number of additional insurance lines that customers may couple with their home or auto policies. Bundling such policies can be a great way to streamline your insurance policies and possibly earn a multi-policy discount. Have a look at the extra insurance lines provided by each company below.

Farmers vs. Travelers: Other insurance products
Other products Farmers Travelers
Boat insurance
Condo insurance
Life insurance
Homeowners insurance
Travel trailer insurance
Renters insurance
RV insurance
Motorcycle insurance
Mobile home insurance
Umbrella
ATV insurance
Pet insurance
Commercial insurance

Farmers and Travelers also offers identity theft protection. Similarly, both companies also offer commercial insurance, including for both automobiles and small businesses. For those who use their vehicles for commercial purposes such as delivery or rideshare drivers this could be a great option.

Note: Travelers' rideshare coverage is limited in availablility. 

Find the best insurance policy for your needs.

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RECENT QUESTIONS

Will my Farmers insurance roadside assistance provide towing up to 250 miles?

Roadside assistance varies by insurance company. From my understanding, most towing and roadside assistance coverage offered as part of an auto policy either has a set dollar amount to cover a tow, covers towing up to 15 miles from your breakdown, or covers towing to the nearest repair facility.
Jul 20, 2017 Oakdale, CA

Should I choose a company that is cheaper for my auto insurance or my home?

There's a couple of things to think about. While price is important, I would make sure you have equal coverage for your home and your auto from both Travelers and State Farm.
Apr 14, 2019 Philadelphia, PA

What is an ADOT Code?

Your ADOT code should be listed on your ID card from Travelers. If you don't see it listed there, contact&nbsp;Travelers Customer service.
Mar 16, 2018 Phoenix, Arizona

Will my farmers insurance cover my towing off the the NJ turnpike

Although I am not a Farmers insurance agent, my understanding of Farmer's Roadside Assistance program is you can either call their roadside service while your vehicle is inoperable and they will tow you up to $150 or you can be reimbursed for your troubles. However, this is all dependent on having towing and roadside on your policy.
May 2, 2018 Woodland, NJ

Ross Martin photo
Ross MartinManager, Content Quality

As a licensed insurance agent, Ross has spent the last three years with The Zebra researching and writing insurance content aimed at helping shoppers make informed decisions.

Ross's background is in writing and education. He holds a master's degree from Royal Holloway, University of London.

Ross's work has been cited by The New York Times, Investopedia, The Simple DollarThe BalanceCar and Driver and Fox Business. He has been quoted by CNET, I Drive Safely and Kin Insurance

About The Zebra

The Zebra is not an insurance company. We publish data-backed, expert-reviewed resources to help consumers make more informed insurance decisions.

  • The Zebra’s insurance content is written and reviewed for accuracy by licensed insurance agents.

  • The Zebra’s insurance content is not subject to review or alteration by insurance companies or partners.

  • The Zebra’s editorial team operates independently of the company’s partnerships and commercialization interests, publishing unbiased information for consumer benefit.

  • The auto insurance rates published on The Zebra’s pages are based on a comprehensive analysis of car insurance pricing data, evaluating more than 83 million insurance rates from across the United States.